Online reviews the Benefits of Social Reviews for Online Products
Online reviews Reading reviews for products is an integral part of the buying process. We read them to check the quality and longevity of a product before we buy it. Reviews can also give you a sense of what other people’s experiences have been with a product – both good and bad. Consumers trust online reviews, and so do I!
In this post, we will go through how social review services work on affiliate networks such as Shareasale and Commission Junction, what are their benefits for marketers, how to optimize your offer for best results, Online reviews why social reviews are worth investing into as well as tips on how to create your own high-quality content that can boost your commissions.
Before we get on to the benefits of social reviews, let’s take a quick look at what the reviews are like:
On commission junction, you can create a post for any affiliate product. However, you need to be careful about which products you choose. Here are some requirements for selecting products:
You must be willing to share an affiliate link with others (this way your link will appear higher up in search results) You must have accumulated five or more reviews for that product from other users who have purchased that product and shared their review with other people.
If these requirements are met, your post can be approved.
There are different types of reviews on each platform. You can Online reviews choose from video reviews and text reviews. Video reviews are better than text ones as it gives a better impression of the product. However, sometimes people don’t have time or simply don’t want to spend time recording a long video review for your product. This is where having text reviews on the page can come in handy for them (and you) to quickly get a taste of your product, how it works and how satisfied users are with the product, just by reading some short but informative sentences about it. More Info click home page
Online reviews What Are The Benefits?
1.Online reviews Higher Conversions.
If you have been following my affiliate marketing tutorials and blogs Online reviews, you would probably know that conversions are the number one thing I look at when analyzing results of every campaign.
One of the primary reasons I love social reviews is because they improve conversions in two ways: by improving how your offers are presented on your landing page, and by improving your conversion rates in the overall campaign.
Online reviews Let’s take a look at an example. Imagine you have a product that costs $20 and has an average rating of 3 stars (that’s a score based on how many people were satisfied with their purchase). If you were to print out and hand out a review, you may end up converting less because customers might still try to get the product at a cheaper price. However, they won’t be able to find the product anymore as it has been removed from the page.
What’s more is if you have 1% of your customers who look at social reviews before purchasing your products – this means 1% of your customers are buying from your campaigns, then following those products on their social media platforms – all in a week. This means that when individuals decide on whether or not to buy from you, 40% of people take into account reviews as one important factor in their decision making process.
But what if every review you have on social media is positive? That’s already good in itself but what if they are extremely positive? What if all 40% of your customers are buying from your social media platform because of not only the reviews – but also because of the product itself? This means that instead of making one conversion, you can make 40 conversions, totaling $20,000 per month!
2. Better Product Presentation and Promotion.
Another benefit is that social reviews can be used to boost sales by increasing the visibility of your products. The best example I can think of here is Amazon. They have a product called the Kindle. You can see the Kindle on the screen. Compare that to reading an ebook via a Kindle app or e-reader on your computer which doesn’t look as good and isn’t as easy to use.
Online reviews a lot of people want to buy books in hard copy form and they don’t want to download them onto their mobile devices and tablets. This is where websites like Amazon come in handy – they make it easy for people to do research and order their desired book (and a lot of other products).
In order to increase awareness of your products, social reviews are a very efficient way of doing that. Whenever you create reviews and post them on different social media platforms, your product will get a lot more attention which means more conversions.
3. No More Fake Reviews!
Online reviews When people don’t know you, they are skeptical of what you have to sell. When someone is skeptical about buying from you, a review that is 5 stars makes them feel more comfortable about going through with the purchase. Even if you’re selling the cheapest products in the world, people still want to see that other people appreciated it and benefited from it. Online reviews They want confirmation that it works – and social media provides just that.
In my own experience, I have seen this with most affiliate marketers. Unless they have a huge following of their own, they can post reviews on the products they are promoting but at the same time, people who don’t know them will be more skeptical of these reviews because it’s common knowledge that affiliate marketers are known to create fake reviews. They will look for a review from a person they know and trust and then go on to buy that product. This leads me to my next point…
4. Less Competition.
Online reviews As an affiliate marketer, you have to find ways to stand out from the crowd. This is why you need to include social media reviews for the products you are promoting during your overall marketing campaign.
When it comes down to it, sometimes you need a trusted review from someone who has used your product and can vouch for it – without buying into what a seller is trying to sell you at that very moment. Reviews are a good way of finding out about the product before spending your hard-earned money on it.
It is often the case that your competitors are not going to purchase your affiliate product. They are more than likely going to be purchasing from a competitor who has more traffic and followers, which means less competition for you.
5. Avoiding Negative Reviews Only.
Some sellers go for the negative reviews only route and find out that it doesn’t work as intended. This is a big mistake! Social media reviews can actually be very helpful when used properly. People won’t place negative reviews on things they haven’t tried – but only if they are satisfied with their experience of using the product, or if they have positive results from it.
Social media reviews are also a great way of building real genuine relationships with your customers. Remember that this is the same kind of community who will go on to become loyal customers and promoters for your business. You’ll have content, and a community that can help you build better offers for your products as well as helping you promote them through word of mouth marketing.
It doesn’t matter if these people dislike the product or use it to make their own purchases – they are still going to be your potential customers in the future. It’s always good to know what kind of products people would like to see from you on social media Online reviews.
6. More Traffic to Your Website Online reviews.
I recently stumbled upon an article that mentioned the pressure that Instagram’s new algorithm is putting on both small and large brands. For the small brands, you can never guarantee that you have enough followers, or that they will find your posts even if they follow your profile to begin with. And for the larger companies, some of their marketing strategies can be more easily overpowered by a Online reviews competitor who has more followers.
This means that if you are one of those large companies with a massive following, Instagram will push you down further during their promotion campaigns (just like Facebook does with big brands). And if you don’t have enough followers yet, Instagram will just not promote your posts at all.
In order to avoid this and to ensure that your organic reach remains consistent, you need to find a way to promote your posts using other means such as social media reviews. The best way is probably Twitter or LinkedIn as well as through WhatsApp and Facebook Messenger which also uses the same algorithm for promoting organic content – but the reach is still lacking compared to Instagram.
How To Get The Most Out Of Social Media Reviews.
Whenever you publish a new review on social media, they usually go viral because people like reading reviews and they like reading positive reviews. This means they will share it with people they know which can result in more traffic to your website.
If you have the option of choosing a review that’s already been published, you can also use this to increase sales by encouraging your followers to check out the post. You can customize the review before you submit it so that it is more publishable and easy for other people (like me) who are newbies in social media marketing.
Final words:
Have you been using social media reviews in your marketing campaigns? How do you use it to convert better? Online reviews Share me your experiences or tips on how you use social media marketing in the comments below! I’d love to hear what you think.